## Built2Win Web — MCP Toolset This server extends your AI assistant with powerful utilities tailored for the **Built2Win Web** ecosystem. Whether you're managing client websites, tracking SEO performance, or automating lead workflows, this MCP connector brings your agency tools directly into Claude and other MCP-compatible apps. **Key Capabilities:** - 🌐 **Website Diagnostics**: Pull real-time Lighthouse scores, uptime status, and Core Web Vitals for any site under Built2Win management. - 📈 **SEO & Analytics**: Fetch organic traffic snapshots and keyword position data without leaving your chat. - 📋 **Client Referral Logging**: Securely push new client leads or referrals into your internal tracking systems. - ⚙️ **CMS Actions**: Trigger common website updates (publish drafts, flush caches, etc.) via simple natural language commands. > Built for agency owners, developers, and digital marketers who want to accelerate their workflow.
MCP readiness
Readiness is how fully this listing follows its protocol and how it behaved in our probes over 30 days. It is shown for reference and does not move it in search. Search order and leaderboards use the separate quality grade (here C+, 70.0/100), which weighs availability, conformance, p95 speed and descriptor. How the two differ
| Valid MCP handshake | 10/10 | initialize and tools/list both answered. |
| Live MCP endpoint | 23/25 | Endpoint answers the MCP initialize handshake (5635 ms); very slow response -2. |
| Protocol revision | 6/10 | Speaks MCP 2025-06-18, 2 revision(s) behind 2026-07-28. |
| Signed descriptor | n/a | No MCP standard defines a signed server descriptor. |
| Uptime (30 days) | 15/15 | 30/30 probes succeeded over 30 days (100%). |
| Tool declaration | 10/10 | Lists 8 tool(s) with descriptions. |
| Verified identity | 5/10 | Publisher declared (repository, package or homepage); claim this listing to verify domain control. |
| Freshness + modern flags | 0/5 | not seen in a source for over 30 days. |
| Auth declaration | 2/5 | Declares credential scheme: smithery_api_key. |
Compared with peers
Against 53,039 reachable MCP servers in our daily snapshot (2026-11-12 06:46 UTC). Display only; it does not change search order.
- Readiness
- Higher than 40% of peers
- This listing 79 · peer median 81
- Latency
- Faster than 28% of peers
- This listing 531 ms · peer median 326 ms
Where it loses the most points, and how to win them back
- Verified identity −5
— Claim the listing and prove control of its domain.
Now: Publisher declared (repository, package or homepage); claim this listing to verify domain control.
- Freshness + modern flags −5
— Keep the listing current in the registry or source it comes from.
Now: not seen in a source for over 30 days.
- Protocol revision −4
— Support the current protocol revision.
Now: Speaks MCP 2025-06-18, 2 revision(s) behind 2026-07-28.
Listed in
Directories this entry was found in.
How to connect
https://server.smithery.ai/camp52401/built2win/mcp
curl -X POST https://server.smithery.ai/camp52401/built2win/mcp \
-H 'Content-Type: application/json' \
-H 'Accept: application/json, text/event-stream' \
-d '{"jsonrpc":"2.0","id":1,"method":"initialize","params":{}}'