BidMachine Ad Exchange

Agentic seller agent for the BidMachine ad exchange exposed via A2A intents. Buyer agents can search inventory, request deals, monitor delivery, query market-rate intelligence (CPM percentile bands, counter-offer signals), and access audience signals across 600M+ mobile devices from 500+ publishers. Backed by BidMachine's open RTB auction (other deal types in roadmap). 14 A2A intents supported with streaming + push notifications.

Skills

• Search Inventory
  Discover mobile programmatic inventory across 600M+ devices and 500+ publishers; filter by category, geo, device, ad-type.
  inventorysearchdiscoveryadvertising
• Create Deal
  Create a programmatic deal against discovered inventory; backed by BidMachine's open RTB auction (other deal types in roadmap).
  dealcreatemedia_buyadvertising
• List Deals
  List active and historical deals for the requesting buyer agent.
  deallistadvertising
• Activate Deal
  Transition a deal from pending to active state, enabling delivery.
  deallifecycleadvertising
• Negotiate Pricing
  Submit pricing proposals and receive counter-offers as market-rate intelligence signals.
  pricingnegotiationintelligenceadvertising
• Propose Deal
  Start a multi-turn deal negotiation. Submit an offer and receive seller counter-terms plus a proposal id to refine or accept — no deal is minted until you finalize.
  negotiationproposaldealsadvertising
• Refine Proposal
  Counter-offer on an active proposal; the seller re-negotiates and returns updated terms. Reference the proposal by its BM-PROP id.
  negotiationproposalcounter-offeradvertising
• Finalize Proposal
  Accept a proposal's current terms and mint the deal. First accept wins; a second accept on the same proposal is rejected.
  negotiationproposaldealsadvertising
• Get Delivery Metrics
  Retrieve impression, spend, click, and viewability metrics for a deal or media buy.
  deliveryreportingmetricsadvertising
• Get Audience Signals
  Access first-party audience signals (device, geo, session, engagement) available on the inventory.
  signalsaudienceadvertising
• Get Market Rate Intelligence
  Query CPM percentile bands and rate benchmarks across the BidMachine exchange.
  pricingintelligenceratesadvertising
• Get Trust Score
  Retrieve a multi-signal trust score (fraud, schain, ads.txt, fidelity, latency) for inventory or placements.
  trustqualityfraudadvertising
• Get Deal Health
  Run a 4-dimension diagnostic on an active deal (pacing, delivery, win rate, anomalies).
  dealdiagnosticshealthadvertising
• Simulate Auction
  Test bid outcomes and competitive landscape against the BidMachine exchange before committing to a deal.
  auctionsimulationintelligenceadvertising
• AdCP: comply_test_controller
  AdCP conformance-harness controller (seeding + scenario control for graded runs).
  adcpmedia_buyadvertising
• AdCP: create_media_buy
  AdCP media-buy creation (open-auction deals; idempotency_key required).
  adcpmedia_buyadvertising
• AdCP: get_adcp_capabilities
  AdCP capability discovery (versions, protocols, feature support).
  adcpmedia_buyadvertising
• AdCP: get_media_buy_delivery
  AdCP delivery metrics for media buys.
  adcpmedia_buyadvertising
• AdCP: get_media_buys
  AdCP media-buy listing for the authenticated buyer.
  adcpmedia_buyadvertising
• AdCP: get_products
  AdCP product discovery — brief-interpreted or filtered catalog search, proposals, wholesale feed.
  adcpmedia_buyadvertising
• AdCP: get_signals
  AdCP audience/contextual signal discovery.
  adcpmedia_buyadvertising
• AdCP: list_accounts
  AdCP account listing for the authenticated buyer.
  adcpmedia_buyadvertising
• AdCP: list_creative_formats
  AdCP creative-format catalog for the exchange's placements.
  adcpmedia_buyadvertising
• AdCP: preview_creative
  AdCP creative preview rendering for a placement/format.
  adcpmedia_buyadvertising
• AdCP: provide_performance_feedback
  AdCP performance-feedback submission for a media buy.
  adcpmedia_buyadvertising
• AdCP: sync_accounts
  AdCP account upsert (brand + operator; notification configs).
  adcpmedia_buyadvertising
• AdCP: update_media_buy
  AdCP media-buy update (budget, activation state, packages).
  adcpmedia_buyadvertising

How to call

https://a2a.bidmachine.io/a2a

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